Hyaluronic Acid

Hyaluronic acid is a natural substance that can retain moisture in the skin. It's a hydrophilic molecule that can draw moisture from the air and hold up to 1000 times its weight in water. As we age, the body's production of hyaluronic acid slows down. It's commonly used in skincare products as it is known for its hydrating properties and can help combat dryness, improve skin texture and elasticity.