Which Purple Shampoo is Best?

Why Use Purple Shampoo For Blonde Hair?

Blonde hair absorbs sunlight instead of reflecting it, which means that blonde hair can become yellow, brassy, and lose its shine over time. Purple shampoos prevent this by neutralizing any brassy tones while offering nourishing and hydrating benefits to the hair. Purple sits opposite yellow on the color spectrum, which is why it’s so effective at neutralizing unwanted yellow undertones. Incorporating a purple shampoo into your hair care routine will help keep your blonde hair sunny-toned, sleek, and shiny. Here are five of the best purple shampoos for every hair type:

1. Olaplex No.4P Blonde Enhancer Toning Shampoo

If you’re familiar with Olaplex technology, you’ll know that these products work to repair damaged hair bonds and restore your glossy, healthy, pre-heat-damaged hair. Olaplex has combined its restorative bond-building technology to create a nourishing purple shampoo for blonde hair, offering maximum hair hydration and overall nourishment. With this shampoo, you’ll neutralize brassy, yellow tones while also reversing heat damage, resulting in smooth, soft locks and sunny blonde tones. Olaplex No 4P Blonde Enhancer Toning Shampoo Key Features: OlaPlex Bond-Builder System Best Suited for: Bleached Blonde Hair, Damaged Hair Everyday Use: Yes

2. Kerastase Blond Absolu Bain Ultra-Violet

Using a mixture of hyaluronic acid and Edelweiss flower, this purple shampoo can help to reverse brassy tones after just one wash. The hydrating formula also protects your hair from pollution and oxidative damage, resulting in a sleeker and smoother finish with long-term protection against yellow undertones. With regular use, brassy tones will become a thing of the past with this purple shampoo. Kerastase Blond Absolu Bain Ultra Violet Key Features: Ultra-hydrating formula with hyaluronic acid Best Suited for: Cool blonde hair, gray hair Everyday Use: Yes

3. Bumble & Bumble Illuminated Blonde Shampoo

This shampoo by Bumble and Bumble works to combat frizz while protecting blonde hair from brassiness and yellow undertones. This gentle formula uses polyquaternium-113 to maintain the hair’s light blonde tone, while its hydrating properties lock in moisture to prevent frizz and soften the hair. This shampoo is ideal for those with unmanageable, frizz-prone, or dry hair, as well as those with color-damaged or heat-damaged hair. Bumble Bumble Illuminated Blonde Shampoo Key Features: Hydrating properties, anti-frizz Best Suited for: All hair types and colors, Dry hair Everyday Use: Yes

4. Matrix So Silver Purple Shampoo for Blonde and Silver Hair

If you’re suffering from dull, brass-toned blonde hair, this formula by Matrix can help neutralize your hair’s warmer undertones and restore its natural shine and glossiness. Formulated with neutralizing pigments, this purple shampoo will eliminate any warm tones while brightening cool blonde hair, gray hair, and silver hair. Whether you have color-treated hair or natural gray tones, this purple shampoo will keep your hair vibrant, healthy, and free from any unwanted yellowing. Key Features: Rich, neutralizing pigments Best Suited for: Cool blonde hair, gray and silver tones Everyday Use: Yes

5. Series Expert Silver Shampoo

Enriched with magnesium and violet anti-yellowing agents, this purple shampoo by Series Expert is designed to keep white and gray hair healthy, soft, and free from any unwanted yellow undertones. The magnesium works to combat yellowing, while the formula’s toning properties restore color and vibrancy to the hair. This purple shampoo is designed for gray hair, but can also work on white-blonde-colored hair. Se Silver Shampoo Key Features: Violet micro-pigments, magnesium, anti-yellowing agents Best Suited for: Gray hair, silver hair, white-blonde hair Everyday Use: Yes

How To Use Purple Shampoo

Once you’ve picked out the perfect purple shampoo, how do you use it? Here are some of our tips for using purple shampoo, to ensure that you access all the benefits that your product offers:

Tip 1: Wear Gloves

You’ll want to ensure that you wear gloves to prevent staining when applying a purple shampoo. Some formulas are highly pigmented, and can temporarily stain clothes, skin, and bathroom floors. Wearing gloves can help prevent the shampoo from staining the hands.

Tip 2: Don’t Rinse Instantly

While traditional shampoos tend to be instantly washed off, you should let the purple shampoo sit for a couple of minutes on the hair. This ensures that the product can fully absorb into the hair, giving you full access to its nourishing benefits and enhancing your results. You can leave the purple shampoo on the hair for up to a maximum of 5 minutes.

Tip 3: Apply Conditioner

Shampooing blonde hair without following up with a conditioner will dry out your hair. After rinsing off your purple shampoo, follow up with a suitable conditioner to ensure healthy, hydrated hair.